SEO Quality Assurance: Just How Needed Is It?

Lots of SEOs are laser-focused on adding new content and polishing their site’s technical SEO foundation, while spending little time, if any, on SEO Quality Assurance.

In his talk, Steven will zoom in on common site issues and nasty, unwanted content changes he comes across, and how to minimize their impact (if not prevent them completely). Learn exactly how widespread these issues are, and how to combat them.

Questions that will be answered:

  • What’s SEO Quality Assurance (SEO QA)?
  • Why is SEO QA important?
  • What are some common examples of these issues and unwanted changes?
  • How to implement SEO QA, what processes to follow and tools to use?