Heidi Cohen

Chief Content Officer, Actionable Marketing Guide

As the Chief Content Officer of the award-winning Actionable Marketing Guide, Heidi Cohen simplifies the complex concepts behind today’s evolving marketing challenges. Heidi built her marketing career at well-known brands for major international corporations including Citibank, Bertelsmann, and The Economist. Her consultancy, Riverside Marketing Strategies, combines creativity and analytics to aid established firms like The New York Times and startups.