Yasmin is the Head of SEO & Content at Two Octobers with over 15 years of experience in digital marketing, specializing in SEO and content. Her extensive experience gives her the highly-sought-after, uncanny ability to speak the languages of both Google and consumers. Yasmin has led multi-channel digital marketing programs for large brands across industries including retail, hospitality, finance and telecom. She is passionate about creating content that elevates brands, gets visibility, helps audiences and drives results.